SOCIAL MEDIA TRENDS IN2024 You don’t need to be a fortune teller to guess which social media trends are poised to take off in 2024. All you need is data. Combining performance and consumer preference data can create a vivid picture of the year ahead. We’re not talking about which TikTok sounds will blow up in a few months. We’re talking about what’s driving audience behavioral patterns and where your brand fits in the mix. Video is king…but with a long-form twist Playful content is the new “brand personality ” The expansion of social commerce remains a trend to watch—and use SEO is important for social channels too—not just your site Behind-the-scenes content and reimagined transparency The popularity of video, specifically short-form video, is bound to end up on a social media trends list every year. We already know short-form ...
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